Services

Consultancy

We can provide expert advice to organisations/businesses to help them make better informed choices which can range from; direction for creative campaigns aimed at ethnic audiences to; assisting to develop an effective bespoke communications strategy to engage with hard-to-reach groups.

Direct Marketing

We can promote client products and/or services via leaflets, brochures and letters mailed or distributed directly to current and potential ethnic consumers from our established network of contacts, which include BAME owned businesses and community organisations across the UK.

Event Management

We can manage, prepare and execute specialist events; working closely with the client to ensure their aims and objectives are met. We have an extensive list of venues in the UK as well contacts for some of the most influential celebrities in the ethnic community.

Marketing

We can promote and/or publicise a product or service using non-traditional methods of communications to reach and engage BAME consumers, and encourage them to purchase or use the product or service.

Media Planning & Buying

We can provide clients with a one-stop shop for all their ethnic media requirements, both off and online, in the UK and overseas; using our established network of over 250 ethnic media contacts.

PR & Media Relations

We can establish and maintain a good image for clients; assisting to sustain relationships with ethnic consumers in the UK. This includes media liaison, product launches and interviews with specialist press via print, broadcast and online.

Outreach Activities (field promotion and community relations)

We can convey facts and data about a client’s product and/or service to specific communities or organisations to educate and inform from a grassroots level; utilising our multilingual task force to reach out to the target audience in their own environment.

Project Management

We can plan, organise and co-ordinate a project applying processes, techniques and systems for the successful execution from start to finish. Monitoring and evaluation are essential components of project in which our dedicated Account Managers will ensure that a detailed evaluation schematic will be devised prior to starting the project.
Our communications teams are qualified in project management and work within a PRINCE2 environment.